I am the marketing co-ordinator and corporate website support unit you need because of my advertising expertise and the following four factors listed below.
One, I am a UK based British-English speaker, with expertise that can work for many brands. You could be my local car repair garage or an international widget seller.
Two, I’m fully experienced and well seasoned, having worked in marketing and advertising for over 44 years each. I am a person for all: marketing, production and account handling, with a back-up team for complex art direction and creative materials.
Three, I’m an expert at scoping complex marketing projects and partnering with all types of stakeholders from clients to internal staff to external suppliers. This helps you get what you want on-time and in-budget.
Four, growth and brand elevation. My advertising expertise will drive an existing brand or company forward. I have new ideas for helping you formulate a marketing plan. That includes a 360 degree business strategy. I also work in transcreation and excel in segmentation: the adaption of the advertising and marketing systems to suit distinct groups of people.
Sometimes the best idea is a really simple one. I like simple as it’s cheaper than a 600 line spreadsheet of expensive ideas. That’s what many larger agencies would offer you. That’s because many of them, especially the larger ones in group agencies, are run by accountants who think creativity is an unnecessary expense. However we all know that attitudes and business models like this are very pre-2016. With Brexit, Black Lives Matter and Covid 19 in the forefront, those old thinking patterns are now just history.
With over 44 years of combined experience, the advertising expertise I have is broad. B2B or business to business for various industries seems to be my main sector at present. But I’ve worked on B2C brands for around 25 years as well. B2B is much harder and I enjoy a challenge.
North of the Thames Estuary, Marketing in Essex works in a modern digitally integrated environment. That means I have the necessary expertise to carry out strategic marketing planning thanks to the CIM or Chartered Institute of Marketing. By default this includes brand and identity development, creative design, and packaging. From a digital and interactive perspective I’m an expert at app and web development. This leads on to e-commerce and SEO. A full service agency but from one person.
Look out for the Blue company truck: it’s a Jeep, it’s a loud colour and you’ll maybe see it driving around.