Basic Marketing Help
Business to Business to Consumer Marketing. When embarking on this spend is a risky business; take the wrong road and you could go over a cliff at worse or more likely end up in a muddy creek or even sunk. We’ll help you avoid the pitfalls of marketing.
Don’t let your business end up like this! Click this picture and see my work experience in detail
Professional offer’s 360-degree marketing support
What I offer
When you need professional help in the UK for Business to Business to Consumer Marketing, why not try Laurence Dunn who charges a reasonable fee for his work, does not waste your valuable resources, my team gets results, is transparent and engages your own staff or team easily as I get on with people.
- Updating websites and social media platforms
- Email marketing and data processing
- Producing analytics to gauge the success of campaigns
- Scheduling project lifecycles and planning campaigns over the year
- Strategic planning
- Market research
- Brand and corporate identity.
- Writing and distributing press releases
- Producing artwork and designing advertising materials
- Organising printed matter
If you want to discuss an idea in confidence, then simply fill in the web contact form to book a face to face meeting.
Why marketing is crucial for continued business success
Many businesses have relegated marketing to the eighth division of company importance. It comes after these 8 subjects below have been fully funded…
- Financial accounting
- Customer satisfaction
- Future planning
- Staffing
- Production efficiency
- Workplace ambience
- Company vehicles
- Marketing
This is a very big mistake. These businesses will not survive modern trading, soon to disappear into oblivion or much reduced size like Kodak did with the onset of mobile phones and digital photography. Marketing should be second division at least. It focuses your mind on the MARKET and what is happening in the world. If you are too focused on your pond, you won’t notice the Tsunami coming from the ocean. Only the most carefully market conscious businesses can survive in the 21st century. Why remain in the 19th century? Get a marketing plan now!
Example request for quotation RFQ
A newly formed business recently asked us to come up with a year one start-up marketing plan to generate new business. They’d compiled a list of things they thought were needed like business cards, an 8-page website, some media advertising, media press releases and social media etc. They only had a tiny budget. Return on investment would’ve been one to ten in year one. So a business failure by insolvency where the wasted marketing budget is ten times the value of all the new business generated in year one. We’re not talking about an eBay hobby trader here this is a serious person who needed to actually earn some cash from their work to pay the bills in year one.
Website Online Shop Basic Marketing Help Advice given
Do not waste any money on vanity projects. They don’t matter. Instead concentrate on the business card and get “Google my Business” set up, to gain some five star reviews or credibility, in the ever connected social media world. Then if you want, have a single holding website homepage with a contact form. Then get out there and use the network marketing social media channels to generate your new business in year one. Simple but very effective. Watch out for the magic figure of ten to one return on investment. This is where they’d make ten times the amount in new business generated, over what money was invested in their marketing. Result is a business success.
Business success is your future
Share this firm’s success by contacting Laurence Dunn when you’re in a similar situation, rather than the money burning bricks and mortar Advertising/PR agency you may already be dealing with, or have the misfortune to bump into at your next networking event! We offer customers a set rate per hour. This covers all marketing functions that can be carried out for customers by professionals. That’s all you will have to pay; no call out fees or travel costs. We are very straight forward and will produce a daily 15-minute sectioned timesheet for your accounts department so they can easily log costs to the relevant departments within your organisation. Hence you’ll not find a better or more professional proposition. Credentials covering many years of experience at other marketing and advertising agencies where experience was gained in Website Online Shop Basic Marketing Help.
Professional bulk email marketing
Keep in regular contact with your customers easily
By using Laurence Dunn to send regular bulk email marketing updates to customers, a UK industrial business increased it’s annual sales by 75% from 2012 until 2021. MiE defined customers to target using minimal resources and consequently the UK industrial business’s bottom line was seen to improve enough to keep doing the same year on year. MiE planning and identifying client targets is the key followed by analytics to measure the performance.
Email marketing for your segmented sales teams
What you get
- B2B database list of 2000 UK prospects.
- Designed new template for a direct marketing bulk email campaign.
- Detailed analytics in the form of a PowerPoint of 14-16 pages containing full performance metrics that your staff or team will easily understand.
- Follow-up lists with full customer details and phone numbers as a CSV or Excel, for your sales teams to use in the coming years.
- 100% compliant with the UK ICO data protection act.
- Supply us a briefing from your team for database type and subject matter.
Why do this?
Communication via business to business bulk email marketing, gives your company a legitimate cost-effective method to communicate using this marketing tool. A measurable activity thanks to modern digital technology. Combine this with your company social media.
In addition to these learnings from above, Laurence Dunn can customise, test and hone content. Subsequently your prospective customers interest in your products will have grown more than via normal methods of contact. (Like cold sales phone calls or just knocking on doors). If you never bothered to send these emails, think of the missed opportunities to touch prospects who up to now have bolted their doors to your sales people.
This Laurence Dunn TOUCH will help your customer relationships to develop quicker and enable steady engagement with customer teams on a regular basis. When you have interesting news to share.
Analytics is the key
Laurence Dunn tracking of prospects reporting, enables a new lead funnel to be built. Analytics reports also help improve business intelligence records. Analysis helps increase the likelihood of success in future marketing. Laurence Dunn will ensure that your marketing investments only get used on the most successful marketing channels.
Downsides of this channel include
- Project blockers and the increased use of spam filters by client companies. Preventing your emails from actually reaching a customer.
- Boring content from your team that does not engage the client in a meaningful way. This can do more damage than good to your brand. Resulting in more unsubscriptions from any future mailings.
